Planning an exhibition marketing campaign, one of the major and key decisions is to choose a modular exhibition stand or a custom exhibition stand. Both custom and modular exhibition stands have their advantages and disadvantages. It depends entirely on your requirements, what goals you want to achieve. It’s like two sides of the same coin, the difference lies in its reusability, environmental friendliness, low storage and transportation costs.
The combination of affordability, flexibility, adaptability, and comfort makes the modular stands among the other stands the most preferred. These features help you to make a meaningful middle-ground option between modular and custom booths. Modular booths have changed the way brands have exhibited in the past.
Unaware of how a number of qualities can be used in your favor. Then hiring a booth contractor’s services will help to strategize your marketing goals.
Here are the few advantages of installing a modular exhibition stand.
Modular Exhibition Stands Are Reusable
A modular exhibition stand is an adaptable, multipurpose variant of exhibition stands. You can add so much element to your stand to give your brand a personal touch and to reconfigure it for all future booths.
These stands are made of aluminum and metal connectors to withstand the wear of various shows. You can easily dismantle and store it without bombarding extra money. It is a one-time investment and offers a higher ROI in the long run.
Eco-friendly or Environment-friendly Option
As we move at a tremendous pace towards global warming, it has become the company’s duty to take concrete steps to protect resources. Leading brands take green initiatives and opt for the modular exhibition stand.
There is no carpentry, painting, polishing involved in the assembly of the modular booth involved. The construction and dismantling process is confusing and pollutant-free. Your booth contractor can have one configuration for a particular show and then change it for another.
Easy to Store and Transport
Transporting and packaging a stand is a very expensive affair. They are always looking for such a stand, built for convenience. Modular booths are way ahead in this race. It can be compressed to fit in compact boxes, reducing your storage and transportation costs. Modular stands are easy to use and do not necessarily require technical support during assembly and disassembly. Ask your booth contractor to install it for you.
Perfect for both Raw and Shell Scheme Stall
Modular stands are highly versatile and are perfect for both shell and raw scheme stalls. It can easily adapt to the changing space dimensions on the floor and have unlimited design possibilities.
All these examples are enough to prove that modular stands are a practical, eco-friendly and cost-efficient option. If you have any plan to exhibit in the future, contact Grand Radium a leading exhibition stand contractor in Dubai to install a stand of your dream. Our team can help you to maximize visibility in a crowded exhibition space on the floor. We know how to grow your corporate identity stronger and lead you above the competition.